Window Restoration Experts
As a newly established company, WRE needed to build a compelling brand identity and establish a strong digital presence to attract and convert customers in a competitive market.
Creating a brand identity from the ground up is no small feat, but with the right strategy, it becomes the foundation of a company’s growth. This meant delivering a cohesive visual and digital presence that builds trust, engages the audience, and sets Window Restoration Experts apart in a competitive market.
Starting from zero, Window Restoration Experts faced the following challenges
Building a New Identity
Developing a distinctive and memorable brand to differentiate themselves in the competitive restoration and installation industry.
Establishing Credibility
Creating a professional presence to inspire trust among potential customers.
Digital Presence & Marketing
Launching a website, social media channels, and digital campaigns to attract and engage a niche audience.
We developed a complete plan to create a cohesive and impactful brand
Acamar Studio provided end-to-end solutions
We laid the foundation for WRE’s identity and continue to evolve it as the business grows through unique brand identity, including logo design, color palette, typography, and brand guidelines.
To keep WRE’s presence consistent across all customer touchpoints, we design and update business cards, flyers, and other marketing collateral to ensure brand consistency.
Developed a high-converting landing page optimized for user experience and lead generation. Created WRE’s explainer videos, and continue producing media for social and web channels.
Our team handles WRE’s entire online presence. We launched and managed social media accounts, created engaging content, and scheduled regular posts to build an online community.
We plan, design, and schedule engaging posts that highlight projects, share industry insights, and build authority. WRE has a consistent posting scheduling and we post over 120 posts across Instagram, Facebook, TikTok, YouTube, and creating blog posts for WRE's Website.
Campaigns are built around WRE’s ideal clients, homeowners, landlords, and property managers. We run performance-based Meta Ads and Google campaigns designed to capture qualified leads and convert them to clients.
Color Palette
White
#FFFFFF
R 225
G 225
B 225
Soft Sky Blue
#8FB6DE
R 143
G 182
B 220
Deep Navy Blue
#243F87
R 36
G 63
B 135
Black
#070707
R 0
G 0
B 0
The color palette blends subtle sophistication with modern appeal.
Soft #eaeaed and calming #8eb6dc create a clean, professional base,
while deep #243f87 adds trust and boldness to the identity.
Typography
Typeface
Varela Round
Aà
AaBbCcDdEeFfG gHhIiJjKkLlMmN nOoPpQqRrSsTt UuVvWwXxYyZz 0123456789
This font ensures consistency in text presentation across all platforms. Bold, rounded, and impactful.
The chosen font is Varela Round, which provides a modern and versatile appearance for all text. This typeface ensures clarity and consistency across all brand materials, enhancing readability and visual appeal.
Social Media Management That Drives Real Growth
We didn’t just post, we built a system. Using Planable, we mapped out and scheduled a consistent stream of branded, high-performing content across Instagram, Facebook, and TikTok. Every post was backed by strategy, aligning with seasonal demand, customer pain points, and conversion goals.
From visual storytelling to timely campaign pushes, our social media management approach helped WRE build trust, generate leads, and grow a loyal community, all while the business stayed focused on doing what it does best.
Consistent Growth. Organic Reach. Proven Engagement.
In just 90 days, we helped WRE grow their Instagram following by 27.4% with nearly all of their 170,000+ views coming from organic content. Through a strategic blend of branded reels, engaging stories, and purposeful scheduling, we reached over 51,000 unique accounts. With 72% of reach coming from non-followers, we positioned WRE to expand their presence beyond their existing audience and build lasting awareness.
Results
Brand Recognition
Developed a cohesive, memorable brand identity that built trust and aligned perfectly with the values of homeowners, landlords, and property managers.
Lead Generation
Drove a consistent flow of qualified leads through high-performing campaigns and strong organic reach across social media and SEO-optimized content.
Social Media Growth
Scaled online presence with daily posting, targeted engagement, and niche focused strategy, resulting in strong follower growth and client interactions.
Website Performance
Launched a high converting landing page with clear messaging and CTA flow, successfully turning traffic from ads and SEO efforts into service inquiries.
Inspired by WRE's success?
Let's discuss how Acamar Studio can elevate your brand.