Nexa Films is a commercial-grade window film company that had a proven product but a dated identity. They approached Acamar Studio to overhaul their visual brand, rebuild their digital presence, and launch a more powerful online advertising engine. Our partnership evolved into a full-service retainer engagement.
Scope of Work
Full Brand
Identity Refresh
Logo Design &
Brand Collateral
Website Strategy
Redesign & Build
Meta Ad Campaigns (Ongoing)
Blog Strategy &
Monthly Publishing
Social Media Strategy (In Progress)
Color Palette
White
#FFFFFF
R 255
G 255
B 255
Azure Current
#3183C5
R 49
G 131
B 197
Indigo Steel
#39639F
R 57
G 99
B 159
Graphite Grey
#3A3A3C
R 58
G 58
B 60
We developed a custom palette using:
Azure Current (#3183C5) and Indigo Steel (#39639F)
to evoke a sense of clarity, trust, and modern professionalism,
balanced by Graphite Grey (#3A3A3C) to ground the design with a sleek, neutral foundation.
Objective
To modernize Nexa’s identity and position them as a premium, high-trust provider for commercial clients while generating consistent inbound leads through paid ads and content strategy.
Approach
We began with a full brand audit, identifying areas where Nexa’s visuals and voice were not aligned with their service quality. From there, we developed a refreshed design system and built a sleek, conversion-optimized website. Monthly campaigns now support growth and brand awareness while laying the foundation for organic SEO and future social media expansion.
Key Elements Delivered
Designed a bold, modern logo that balances sleek professionalism with an architectural edge.
Created adaptable color and layout variants for signage, packaging, digital use, and promotional materials.
Rebuilt Nexa’s entire website with modern UI, improved mobile responsiveness, and clear call-to-actions.
Rewrote content to emphasize their competitive advantage and increase conversion intent.
Developed and currently manage Meta Ad campaigns targeted at commercial sectors like offices, retail, and hospitality.
Built out custom creative, copy, and audience targeting to drive quote submissions and brand visibility.
Produced branded business cards, frosted film signage mockups, unit signage, and vehicle/toolbox branding.
Maintained brand consistency across all mediums to reflect Nexa’s premium positioning.
Created a monthly blog strategy with optimized articles to increase organic visibility and site dwell time.
Topics target decision-makers in commercial sectors looking for privacy, solar control, or decorative film solutions.
Results
Modernized Brand Identity
Gave Nexa a polished and scalable identity that speaks directly to commercial decision-makers and designers.
Conversion-Optimized Website
Rebuilt their site from the ground up, optimized for lead capture, speed, and mobile experience.
Consistent Lead Generation
Monthly paid ad campaigns continue to bring targeted, qualified leads to the business with optimized ROI.
End-to-End Brand Experience
Unified print, digital, and on-site branding to build lasting impressions and elevate perceived value.
Inspired by Nexa Film's success?
Let's discuss how Acamar Studio can elevate your brand.